Challenges
The old website was out dated and caused a lot of confusion. Was it a blog? A business website? Is this a U-Pick farm or a CSA farm? A new website with a clean, effective layout was needed to convert website users to paying customers.
Solution
Redesigned the website from the ground up, improving the user experience to customers subscribed to the blog while educating new website visitors on the benefits of joining a CSA farm.
Results
- Saved over $600 per year in hosting costs
- Installed plugins to keep current readers subscribed to the blog
- Integrated previous sales orders forms into the website to ensure uninterrupted service
- Explained what a CSA is and provided a fully customized WordPress website
Let's start building
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